Basketball extended its now 14-year lead over baseball, soccer, football and ice hockey as the country’s most popular major participatory sport, according to a Sports Business Journal analysis of the 2022 State of the Industry Report from the Sports & Fitness Industry Association and Sports Marketing Surveys USA.
The year-round survey has been fielded annually since 2008 and consists of a nationwide sample of 18,000 respondents from proprietary online panels representative of the U.S. population for people age 6 and older.
A total of . . .
Black Hot Fire Network
January 27, 2023