Focus: Shifting trends in travel demand bedevil US airlines
Written by Black Hot Fire Network on July 21, 2023
CHICAGO, July 21 (Reuters) - Consumers continue to splurge on air tickets. But travel patterns are shifting so often, partly due to work-life changes wrought by the pandemic, that airlines must constantly adapt on booking plane seats and remain cautious in forecasting demand and revenue.
That situation can result in lost revenue for the carriers if they guess wrong . . .
