Black Influence Goes Mainstream in the U.S.
Written by Black Hot Fire Network on May 24, 2024
From movies to sports to music and everything in between, black culture resonates broadly extending deep, cultural traditions that span generations and all consumer groups. The power of black influence is something businesses and content creators should consider when developing strategic marketing campaigns and programs not only for African-American audiences, but for the general population, too.
African-American Star Power
Discriminating higher-income African-Americans will pay for the best quality when making purchases. In fact, Nielsen’s 
